My last layout had a cool and unique name. Although based on the PRR Middle Division, I took enough liberties that I wanted to name it something else. Because the Middle Division followed the Juniata River for its entire length, calling it the Juniata Division helped place it geographically, gave it a Pennsy-sounding name (think Juniata Shops in Altoona), and gave it a name that distinguished it from countless other PRR layouts. I’m convinced that the name itself helped make it easier to market and recognize.
My current layout is based on the narrow gauge Rio Grande Southern First District from Ridgway, CO to Rico, CO, a distance of about 66 miles (not including the Telluride Branch). It follows several rivers just in the first 66 miles including the San Miguel and the Dolores (although more of the Second District runs along the Dolores). It crosses Dallas Divide (not modeled) and Lizard Head (modeled, but there’s another guy calling his HOn3 RGS the “Lizard Head Division”).
Open to suggestions!